Customers & CRM
Customer Purchase History & Appointment Tracking
Audit individual customer transaction histories: review past order line items, total lifetime spend, appointment attendance, and no-show statistics.
The 360-Degree Activity History
Inside the customer detail view (`/dashboard/customers/:id`), the Activity History tab compiles an immutable chronological record of all transactions.
Key Customer Financial Metrics
The summary header highlights critical client metrics:
- Total Lifetime Spend: Cumulative monetary value of all completed orders and services paid by this customer in the site's active currency.
- Total Orders Count: Total number of retail orders placed across storefront checkout, WhatsApp, and staff POS entries.
- Appointment Attendance & No-Show Record: Tracks completed service bookings versus missed appointments, helping staff identify unreliable booking behavior.
Inspecting Itemized Order Lines
Click any historical order row in the activity table to inspect purchased item SKUs, prices, applied discounts, and download the official PDF receipt.